Ask the Pros: How to Build a Social Media Strategy for Your Business

Social media can be one of the most powerful tools for your business to create brand awareness and 'know, like and trust" all while filling a funnel of clients ready to buy. But, managing social media for your business isn't the same as managing your personal pages to stay connected to family and friends. Hear from Jaime Weatherby, CEO of Weatherby Media, on how to build a strategy for your social media to know what platforms are right for you and how to post and engage to generate authentic relationships that power your business growth.

JAIME WEATHERBY

Jaime is an avid entrepreneur who thrives on building relationships with other driven business owners to help their brands succeed. She went to Northeastern University for Psychology and Granite State College for her Master’s in Project Management. She loves big picture thinking, beginning with the end in mind, staying focused on purpose, and aiming just beyond what seems possible.